ad agency

smart tv dollar signs monetization

IAB forecasts 13.8% US CTV ad spend growth in 2026

CTV and social media channels lead for projected upticks in U.S. ad spend, where major events are also expected to provide a boost.

Bevin Fletcher Jan 29, 2026 11:08am

Gracenote Content Connect

Gracenote launches contextual CTV ad platform for buyers

Dec 4, 2025 2:02pm

Week in Review TVREV

Wolk: Measurement is a lot like politics

Jan 31, 2025 10:42am

YouTube midjourney

Categorizing YouTube becomes more of a puzzle for advertisers

Jan 15, 2025 1:20pm

Week in Review TVREV

Wolk: Omnicom and IPG become one, WBD makes nice with Comcast

Dec 13, 2024 10:30am