ad buying

Squid Game Season 2 Netflix

Netflix partners with Amazon DSP for programmatic ad buying

Two of the most powerful “frenemies” in video streaming, Netflix and Amazon, have formed an alliance to sell advertising.

Daniel Frankel Sep 11, 2025 5:32am

target arrow bullseye getty images

Viant, Wurl team to deliver CTV scene-level contextual targeting

Aug 20, 2025 11:00am

boxing fight

Fubo improves Q2 profitability, preps skinny sports offer

Aug 8, 2025 11:52am

smart tv dollar signs monetization

The Trade Desk beats Q2 forecast, but stock craters nearly 30%

Aug 8, 2025 9:42am

smart TV CTV marketing funnel

CTV becomes more full-funnel, measurement challenges persist

Jul 24, 2025 5:06pm

people around a TV holding remotes engaged gaming

Samsung’s push to gamify the CTV ad experience with GameBreaks

Jul 23, 2025 9:00am