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Viant, Wurl team to deliver CTV scene-level contextual targeting

Viant’s IRIS.TV also partnered with IPG Mediabrands and Acxiom on a contextual CTV solution.

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NBCU gets fans, brands in on the game with NBA Peacock features

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Wolk: Netflix’s New Interface, Newfronts Become The OEM Fronts

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NBCU, Walmart expand shoppable elements on NBC, Peacock

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