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NFL scores big for advertising

NFL KIckoff is Thursday and reports from iSpot and EDO show game coverage continued to score big with advertisers in the 2024-25 season.

Bevin Fletcher Sep 2, 2025 9:00am

smart TV CTV marketing funnel

CTV becomes more full-funnel, measurement challenges persist

Jul 24, 2025 5:06pm

smart TV money ad spending dollars

US CTV advertising forecast to grow 13% to $26.6B in 2025

Apr 28, 2025 8:30am

Week in Review TVREV

Wolk: May you live in interesting times

Mar 21, 2025 1:20pm

YouTube midjourney

Categorizing YouTube becomes more of a puzzle for advertisers

Jan 15, 2025 1:20pm

Week in Review TVREV

Wolk: TV’s coming political ad hangover, TV OS value grows

Nov 8, 2024 10:30am