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bee AI artificial intelligence genAI buzz

Viant’s genAI tool could attract new pool of advertisers to DSP

Needham analyst Laura Matin thinks Viant's new genAI tool could expand the DSP's total addressable market to smaller advertisers.

Bevin Fletcher Oct 1, 2024 5:00pm

Week in Review TVREV

Wolk’s Week in Review: Fall Preview

Aug 30, 2024 10:55am

Netflix Ads Emily in Paris

Netflix closes Upfront, touts 150% ad sales commitment growth

Aug 20, 2024 12:17am

hiring personnel getty images

Disney taps YouTube veteran Adam Smith as product, tech chief

Aug 16, 2024 11:50am

Netflix Bridgerton

Netflix marks Q2 growth, expects ad tier scale in 2025

Jul 19, 2024 10:24am

connected tv

Economics challenge household finances, entertainment industry

Jul 9, 2024 11:44am