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advertising technology
Advertising
LG adopts UID2 in partnership with The Trade Desk
LG Ad Solutions has begun to integrate The Trade Desk-pioneered Unified ID 2.0 identity solution to help advertisers better target in a privacy-focused way.
Adrian Pennington
May 9, 2024 12:54pm
The Trade Desk ad pact could be ‘serious needle-mover’ for Roku
May 2, 2024 1:54pm
Google to open source PAIR identity tool with IAB Tech Lab
Apr 29, 2024 2:10pm
Wolk: Disney likely to launch linear channels, The mood at NAB
Apr 19, 2024 12:23am
Cadent to acquire AdTheorent for $324M
Apr 1, 2024 11:00am
Disney expands adtech pact for streaming
Mar 20, 2024 5:20pm