Ampere Analysis

person on smart tv creator content

Content

TikTok, YouTube influencer videos gain favor with older demos

Influencer videos aren’t just for the young – half of U.S. 55-64-year-olds now watch weekly on platforms like TikTok and YouTube, Ampere data shows.

Daniel Frankel Dec 1, 2025 1:08pm

people around a TV holding remotes engaged gaming

Animated adaptations of video game IP jump globally

Oct 23, 2025 11:45am

TVU Upfront 2025

Ampere pegs rapid growth for TelevisaUnivision’s ViX in 2025

Jun 24, 2025 11:52am

smart tv heart midjourney

Younger viewers need more than a low price for SVOD loyalty

Jun 2, 2025 1:48pm

superheroes franchises TV

Owning IP justifies further franchise mining for streamers

Mar 10, 2025 9:00am

watching sports

Live sports drive subs, retention but there’s bigger opportunity

Feb 6, 2025 9:00am