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Advertising

Publicis aims to fuel AI agents with $2.2B LiveRamp deal

On Sunday Publicis announced a deal to acquire data collaboration platform LiveRamp in an agreement valued at $2.2 billion.
Bevin Fletcher May 18, 2026 2:34pm
smart tv data

CTV advertising focus turns to outcomes

Jan 6, 2026 4:50pm
Disney Concession Stand Static Image GoPuff

Disney links commerce to content with new shoppable ad formats

Jun 20, 2025 10:52am
explorer TV measurement

Media's next measurement need and challenge: content

Jan 13, 2025 9:40am
CIMM 2024 navigating fragmentation panel

Addressing TV ad fragmentation: Don't try to boil the ocean

Oct 16, 2024 8:30am
Netflix Ads Emily in Paris

Netflix closes Upfront, touts 150% ad sales commitment growth

Aug 20, 2024 12:17am

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