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competition

smart tv dollar signs monetization
Advertising

TV Upfronts 2025: Themes and Takeaways

Dynamics of ad spending are shifting - driven by changing viewing habits, rapid innovation in emerging tech, and the rise in ad-supported streaming.
Jennifer Kent , Tam Williams Jul 16, 2025 9:00am
Squid Game Season 2  Netflix

Netflix remains America’s most essential video brand

Jul 10, 2025 11:50am
court gavel

Nielsen revives patent spat against VideoAmp with new lawsuit

Apr 4, 2025 8:00am
YouTube midjourney

YouTube TV has amassed 9.4M subscribers, analyst estimates

Apr 2, 2025 12:12pm
smart TV households

Samsung leads US CTV market increasingly dominated by smart TVs

Mar 31, 2025 12:25pm
younger viewers social media

Streamers struggle to compete with social, UGC for Gen Z love

Mar 25, 2025 3:10pm

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