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connected TV

Europe TV  midjourney
Advertising

Europe is not America, your strategy shouldn't be either

RTL AdAlliance tracked European viewing habits since 2022, here is what four editions reveal about ads, trust, discovery, churn and the first click.
Marion Ranchet Mar 16, 2026 10:34am
Week in Review TVREV

Wolk’s Week in Review: Is YouTube Winning Or Is TV Losing

Mar 13, 2026 12:08pm
people watching basketball on TV

Roku debuts dedicated NCAA March Madness Zone

Mar 12, 2026 9:30am
Doritos  ST5 - TelethonNetflix

Netflix expands ad targeting, outcomes capabilities

Mar 4, 2026 6:48pm
colorful blocks smart tv screen  Midjourney

Samsung taps Gracenote metadata for AI initiatives

Mar 3, 2026 9:02am
smart TV on platform open  Midjourney

V, Nexxen first partners for The Trade Desk’s Ventura Ecosystem

Feb 27, 2026 10:21am

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