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YouTube midjourney
Advertising

Categorizing YouTube becomes more of a puzzle for advertisers

A Pixability survey shows many ad agencies will increase YouTube investment, but classifying and handling the platform has become more complex.
Bevin Fletcher Jan 15, 2025 1:20pm
Week in Review TVREV

Wolk: Omnicom and IPG become one, WBD makes nice with Comcast

Dec 13, 2024 10:30am
TV shopping

CTV offers ‘perfect middle ground’ for retail media

Aug 28, 2024 1:15pm
smart Tv data

Advertisers plan to up addressable TV spend in 2024, survey says

Nov 29, 2023 12:15pm
Smart TV

Denstu combines Gumgum, IRIS.TV for ad placement transparency

Oct 9, 2023 12:10pm
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US JIC details scoring system for currency vendor certification

Jun 22, 2023 4:45pm

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