The Gauge

Week in Review TVREV

Wolk: Netflix's Ad Tier Is Still A Cypher

Despite Netflix's ad tier being key to its future, subscriber details are still largely opaque. Plus, linear TV is like a slow-leaking balloon.

Alan Wolk Jan 30, 2026 10:52am

people watching TV

YouTube living room usage explodes with 1B+ hours daily on CTV

Dec 16, 2024 12:28pm

Roku smart TV

The Roku Channel speeds past Tubi to become the No. 1 FAST

Dec 12, 2024 10:36am

Week in Review TVREV

Wolk: Nielsen’s Gauge is all about the Others

Aug 18, 2023 11:20am

upward trend getty images

Streaming’s share of TV viewing hits new high in July

Aug 15, 2023 1:14pm