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Hub Entertainment Research

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Content

Fans say they’ll follow sports to streamers but it’s confusing

Hub data shows consumers think finding sports on TV has gotten more confusing, but most are willing to subscribe to a service to watch their favorite.
Daniel Frankel Oct 20, 2025 11:12am
Comcast StreamSaver bundle Peacock Netflix Apple TV

Netflix is the default starting platform when customers turn on their TVs

Sep 16, 2025 10:25am
football stadium

Streaming churn season looms as NFL kicks off

Aug 13, 2025 9:32am
smart TV streaming research

Streaming research roundup: Antenna, Hub and Looper

Jul 15, 2025 12:46pm
smart tv heart midjourney

Roku, Amazon see biggest gains for consumers’ most-used smart TV

Jul 2, 2025 9:00am
smart TV wall content differentiation

70% of consumers want centrally managed video bundles - Hub

May 19, 2025 9:55am

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