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Viant trains genAI media planning platform on Comscore data

Viant is looking to boost advertiser confidence in recommendations from its ViantAI tool by training the genAI-based platform on Comscore data.

Bevin Fletcher Oct 30, 2024 3:10pm

Week in Review TVREV

Wolk: Vizio, Comscore and the value of cooperation

Oct 11, 2024 12:34pm

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Viant’s genAI tool could attract new pool of advertisers to DSP

Oct 1, 2024 5:00pm

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Wurl emotion-based targeting boosts CTV ads for PMG QSR clients

Aug 22, 2024 11:15am

Google TV Streamer set up

Google TV Streamer debuts, doubles as a smart home hub

Aug 6, 2024 10:14am

Quickplay Curator Assistant 2024

GenAI powers personalized streaming discovery from QuickPlay

Apr 10, 2024 8:00am