measurement

Week in Review TVREV

Content

Wolk’s Week in Review: Is YouTube Winning Or Is TV Losing

In the battle for TV, TVREV unpacks what YouTube is getting right, what legacy media are getting wrong and what you need to do about it.

Alan Wolk Mar 13, 2026 12:08pm

colorful blocks smart tv screen Midjourney

Marketer interest in CTV, AI persists ─ so does fragmentation

Jan 26, 2026 12:28pm

hiring magnifying glass people getty images

Peter Naylor joins Nielsen as chief client officer

Nov 12, 2025 3:24pm

Week in Review TVREV

Wolk: Polling And The Brand Lift Conundrum

Nov 7, 2025 11:22am

personnel changes career moves people going to work Midjourney

Career Moves: Comcast, Nielsen, Radial Entertainment

Oct 3, 2025 11:35am

smart TV CTV marketing funnel

CTV becomes more full-funnel, measurement challenges persist

Jul 24, 2025 5:06pm