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Advertising

Viant trains genAI media planning platform on Comscore data

Viant is looking to boost advertiser confidence in recommendations from its ViantAI tool by training the genAI-based platform on Comscore data.
Bevin Fletcher Oct 30, 2024 3:10pm
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Viant’s genAI tool could attract new pool of advertisers to DSP

Oct 1, 2024 5:00pm

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