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programmatic
Advertising
Amid complexity, IAB Tech Lab forms programmatic council
Although programmatic grew quickly, governance around how it should operate hasn't kept pace with the scale and complexity, IAB Tech Lab says.
Bevin Fletcher
Apr 22, 2026 12:48pm
CIMM panel ponders programmatic TV advertising in 2030
Apr 2, 2026 5:26pm
Netflix expands ad targeting, outcomes capabilities
Mar 4, 2026 6:48pm
V, Nexxen first partners for The Trade Desk’s Ventura Ecosystem
Feb 27, 2026 10:21am
Disney, BrightLine level up interactive CTV ad partnership
Feb 3, 2026 1:26pm
Marketer interest in CTV, AI persists ─ so does fragmentation
Jan 26, 2026 12:28pm
