programmatic

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Disney, BrightLine level up interactive CTV ad partnership

BrightLine’s interactive CTV ad formats are expanding to Disney+, live sports on Fubo, and programmatic availability.

Bevin Fletcher Feb 3, 2026 1:26pm

colorful blocks smart tv screen Midjourney

Marketer interest in CTV, AI persists ─ so does fragmentation

Jan 26, 2026 12:28pm

Week in Review TVREV

Wolk: AI’s Trust And Ouroboros Issues, Fandom Can Be Dangerous

Jan 16, 2026 11:42am

AI data TV machinery

Agentic AI comes into play for CTV ad planning, buying

Jan 9, 2026 12:22pm

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Special Report: The rise of interactive CTV ad formats

Dec 31, 2025 3:10pm

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NBCU opens Peacock’s front door to brands with Arrival ad format

Dec 17, 2025 11:00am