programmatic

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Samsung enables programmatic CTV home screen ads with DSPs

Samsung is making its CTV home screen inventory available programmatically via The Trade Desk and Google DV360, powered by Magnite's SpringServe.

Bevin Fletcher Jun 10, 2026 12:22pm

TV set AI eye gold

Viant bolsters AI ad platform with $40M TVision buy

May 6, 2026 9:00am

colorful blocks smart tv screen Midjourney

Amid complexity, IAB Tech Lab forms programmatic council

Apr 22, 2026 12:48pm

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CIMM panel ponders programmatic TV advertising in 2030

Apr 2, 2026 5:26pm

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Netflix expands ad targeting, outcomes capabilities

Mar 4, 2026 6:48pm

smart TV on platform open Midjourney

V, Nexxen first partners for The Trade Desk’s Ventura Ecosystem

Feb 27, 2026 10:21am