SSP (supply-side platform)

crystal ball TV midjourney

CIMM panel ponders programmatic TV advertising in 2030

Disney, Google and Dish expect growth in automated TV ad deals by 2030 but cited existing challenges and factors needed to help realize the promise.

Bevin Fletcher Apr 2, 2026 5:26pm

smart TV on platform open Midjourney

V, Nexxen first partners for The Trade Desk’s Ventura Ecosystem

Feb 27, 2026 10:21am

smart tv door opening front door

MNTN opens live streaming ad inventory to SMBs via Magnite

Jan 22, 2026 4:16pm

person holding remote control smart TV screen

TripleLift expands programmatic CTV Pause Ads with Plex, Xumo

Nov 20, 2025 4:34pm

Roku Lifestlye product image Roku

Roku integrates CTV ad inventory into FreeWheel’s Streaming Hub

Oct 8, 2025 12:18pm

smart TV CTV marketing funnel

Magnite buys streamr.ai to drive SMB CTV ad spend

Sep 9, 2025 11:05am