targeted advertising

FreeWheel Comcast

FreeWheel, OrkaTV form pact to enhance FAST channel ad buying

FreeWheel has made a pact with OrkaTV that will give its marketing clients easier access to more than 3,500 free, ad-supported content streams.

Matthew Keys Dec 1, 2023 10:35am

smart Tv data

Advertisers plan to up addressable TV spend in 2024, survey says

Nov 29, 2023 12:15pm

smart TV and remote getty images

Paramount joins Go Addressable, group becomes industry trade org

Nov 27, 2023 12:00pm

connected tv

Ad targeting company Dstillery enters the CTV space

Nov 16, 2023 12:05pm

Fire TV Feature Rotator

Amazon Fire TV intros five new options for advertisers

Nov 1, 2023 9:00am

magnet attracting people politics getty images

Comscore debuts tools for targeted political advertising on CTV

Oct 24, 2023 7:11pm