targeted advertising

smart tv wall getty images

Cadent debuts unified ads platform, Peter Naylor joins board

Cadent on Tuesday formally introduced The Cadent Platform, a unified, enterprise-class advertising system.

Daniel Frankel Apr 22, 2025 9:48am

Week in Review TVREV

Wolk: TV Should Be Cheering On Big Tech’s Breakup

Apr 18, 2025 11:48am

Squid Game Season 2 Netflix

Netflix steps up to bat with in-house ad tech ahead of Upfronts

Apr 18, 2025 11:20am

smart tv heart midjourney

LG brings ‘emotionally aware’ advertising to CTV via Zenapse

Apr 15, 2025 5:22pm

smart tv midjourney

OpenAP aims to unify siloed ID data for streaming, TV ads

Apr 15, 2025 1:12pm

younger viewers social media

Streamers struggle to compete with social, UGC for Gen Z love

Mar 25, 2025 3:10pm