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Advertising

OpenAP aims to unify siloed ID data for streaming, TV ads

OpenAP debuted Open Identity, an interoperable, federated ID data sharing framework for publishers, advertisers and third-party data providers.
Bevin Fletcher Apr 15, 2025 1:12pm
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Fubo tees up new CTV ad formats as ad revenue climbs in Q1

May 3, 2024 2:06pm
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ESPN, Fox, WBD sports streaming JV poses strike for pay TV

Feb 7, 2024 3:50pm
TV shopping

CTV presents growth opportunity for retail media networks

Mar 28, 2023 6:44pm

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