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Scripps CRO: We’re ‘doubling down’ on women’s sports strategy

Scripps' ION is airing WNBA preseason games nationally for the first time and CRO Brian Norris discussed Upfront strategy, fueled by women's sports.

Bevin Fletcher Apr 29, 2025 2:54pm

Scripps ION WNBA

Women’s sports-led strategy propels Upfront results for Scripps

Sep 9, 2024 1:05pm

basketball hoop net

Comcast plans companion programming for NBA rights deal

Jul 23, 2024 12:05pm

Week in Review TVREV

Wolk: Disney has Netflix envy, WNBA strikes gold

Jul 19, 2024 11:00am

Dan Rayburn Streaming Insights Intelligence

Rayburn: Sports viewership highlights

Jul 10, 2024 1:50pm

Dan Rayburn Streaming Insights Intelligence

Rayburn: Sports viewership numbers, NFL still dominates

Jun 19, 2024 9:00am