Panel: The Personalization Playbook: Optimizing Content for AVOD Success

Thu, Jun 12 | 01:40 PM - 02:10 PM
Adams C - D

Session details:

This panel will explore how platforms leverage AI and data analytics to deliver tailored content experiences that keep viewers watching longer and maximize monetization opportunities.   
·     How do AVOD platforms use real-time data to personalize user experiences?  
·     How do platforms measure the effectiveness of personalized recommendations? 
·     What role does contextual advertising play in this ecosystem

Format:
Panel
Track:
Content Track
Language:
English