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Advertising

IAB forecasts 13.8% US CTV ad spend growth in 2026

CTV and social media channels lead for projected upticks in U.S. ad spend, where major events are also expected to provide a boost.
Bevin Fletcher Jan 29, 2026 11:08am
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Disney debuts brand impact metric, genAI for video ad creative

Jan 7, 2026 7:43pm
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Breaking Through: November’s top CTV ads

Dec 19, 2025 12:35pm
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NBCU debuts real-time contextual ad targeting for live content

Dec 17, 2025 11:00am
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TripleLift expands programmatic CTV Pause Ads with Plex, Xumo

Nov 20, 2025 4:34pm
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Breaking through: October’s top CTV ads

Nov 18, 2025 9:00am

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