audience segments

smart tv heart midjourney

LG brings ‘emotionally aware’ advertising to CTV via Zenapse

The first product to market under the broader partnership is exclusive audience segments based on emotional mindset modeling and ACR viewing data.

Bevin Fletcher Apr 15, 2025 5:22pm

YouTube midjourney

February marked YouTube’s biggest share of US TV usage ever

Mar 25, 2025 4:05pm

people targeted people check mark

Madhive selects Samba TV as preferred ACR partner

Oct 2, 2024 9:00am

political advertising targeted advertising Getty Images

FreeWheel integrates Samba TV ACR data for audience targeting

Sep 11, 2024 11:42am

NBCU Upfront 2024

NBCUniversal Upfront boasts connections, audience-based buying

May 13, 2024 5:18pm

TV shopping

NBCUniversal, Instacart ink retail media data collaboration

May 6, 2024 12:15pm