deduplication

smart tv friends partnership

Titan, TiVo OS partner to unify CTV ad buying in Europe

The two independent TVOS players are teaming up to offer their CTV ad inventory through a single buying path in key European markets.

Bevin Fletcher Oct 14, 2025 5:00am

smart tv dollar signs monetization

Advertisers are losing out on $141B from CTV, linear duplication

Jul 9, 2025 10:44am

explorer TV measurement

Media's next measurement need and challenge: content

Jan 13, 2025 9:40am

smart TV households

Addressable TV advertising trends up, 53% consider it ‘must-buy’

Nov 20, 2024 7:00am

advanced advertising

Roku works with Nielsen on four-screen media measurement

Sep 29, 2022 11:52am