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DirecTV
Advertising
Special Report: The rise of interactive CTV ad formats
Advertising on CTV is getting interactive. In this special report we delve into the rise of interactive CTV ad formats, including drivers, benefits for brands, consumer connection, what major streamers are seeing and more.
Bevin Fletcher
Dec 31, 2025 3:10pm
YouTube TV latest to plan skinny, genre-based pay TV packages
Dec 12, 2025 11:20am
IAB Tech Lab releases standards for six CTV ad formats
Dec 11, 2025 8:30am
Comcast ups cost of skinny sports bundle with 'all-in' pricing
Dec 10, 2025 12:14pm
TripleLift expands programmatic CTV Pause Ads with Plex, Xumo
Nov 20, 2025 4:34pm
The Trade Desk builds custom Ventura TVOS with DirecTV UX
Oct 1, 2025 9:00am
