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Advertising

NBCU opens Peacock’s front door to brands with Arrival ad format

NBCU also, for the first time, is making the Pause Ad format available programmatically.
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NFL scores big for advertising

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Netflix closes Upfront, touts 150% ad sales commitment growth

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Netflix expands ad buying with The Trade Desk, Magnite, Google

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TelevisaUnivision launches ViX ad tier, counts 50M MAUs

May 15, 2024 11:42am
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CTV ad targeting gets contextual boost

Mar 26, 2024 10:55am

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