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Sports and fandoms key at Disney, Fox, NBCU Upfronts

Upfront presentations by Disney, Fox and NBCU each touched on two key factors for ad buyers: Sports and fandoms - albeit with different flavors.
Bevin Fletcher May 13, 2026 5:25pm
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Scripps Sports Network FAST channel debuts ahead of Upfronts

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Wolk’s Week in Review: How Heated Rivalry Broke The Algorithm

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