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Roku’s $3 ad-free Howdy SVOD surpasses 1M subscribers: Antenna

Roku's Howdy surpassed 1 million subs in eight months, Antenna estimates. And its "survival rate" outpaces that of premium and specialty SVODs.

Bevin Fletcher Apr 29, 2026 11:45am

Week in Review TVREV

Wolk: Netflix's Ad Tier Is Still A Cypher

Jan 30, 2026 10:52am

smart tv midjourney

In Q3 pay TV subscribers grew for the first time since 2017

Dec 10, 2025 9:36am

smart TV streaming research

Streaming research roundup: Antenna, Hub and Looper

Jul 15, 2025 12:46pm

TVU Upfront 2025

Ampere pegs rapid growth for TelevisaUnivision’s ViX in 2025

Jun 24, 2025 11:52am

person watching smart TV

Plans with ads account for 46% of premium US SVOD subscriptions

May 20, 2025 10:02am